WordPress plugin · Easy Digital Downloads family
Easy Digital Downloads Campaign Tracker
Capture UTM parameters from visitor links and tie each EDD order to its campaign.
Auto updates Unlimited sites Unlimited downloads No daily limits
About This Plugin
Campaign Tracker captures UTM parameters from the URLs that bring visitors to your Easy Digital Downloads store and attaches them to the order at checkout. It records five standard UTM parameters, so you see which campaigns, traffic sources and channels bring in revenue. It is part of Easy Digital Downloads Pro and also exists as a standalone plugin.
On existing Pro sites you turn it on in Downloads » Settings, on the Marketing tab, with the Track Google Analytics UTM parameters on orders option. You can export campaign data for deeper analysis or reporting.
Now part of Easy Digital Downloads Pro.